It all started in a garage. In the year 1989 Rudi Sprugel founded the „JAKO Sportartikelvertriebs GmbH“ with the goal to equip all clubs in the region of the two rivers Jagst and Kocher, which actually named the company. Here, we tell you all about the milestones of our success story.
We live JAKO. We are a team. We find solutions. We get stuck in. These values create a special cohesion in the JAKO team - at work and sometimes even after work.
More than 100,000 teams in over 50 countries trust JAKO. From the district leagues to the Champions League. From the bambinis to the first team to the seniors.
We will guide you through the JAKO Teamcenter! Take a digital tour and discover the showroom, the logistics including the AutoStore and our modern office space with relaxed lounge areas.
We are a family business. Nadine and Yvonne Sprügel run JAKO together with their executive team in the second generation. Founder Rudi Sprügel is chairman of the supervisory board.
Fairness plays a major role for us not only on the football pitch, but also in our dealings with our business partners. We take responsibility along the entire supply chain.
We take partnership personally. We prefer to cultivate our relationships with customers, suppliers and associations in personal conversations or sometimes at a joint celebration. The better we know each other, the more we can coordinate our moves. That's why we focus on long-term partnerships that have grown over years and decades.
We have the right outfit for every team. With more than 30,000 article variants in up to 26 colours and sizes from 104 to 6XL, we can outfit every club, every company and every organisation uniformly and individually. And so that today's newcomer can already wear his outfit on the next match day, we always have 95% of our collection in stock.
Together with our partners, we are shaping the future of the team sports business. To this end, we develop digital solutions that make the club business even faster and more efficient for all sides. For example, with our team shops, where each team can present and purchase its individual collection. The result is optimal service for retailers and clubs.